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When LeBron James chose Nike in 2003, he gave up $28 million — it could end up making him $1 billion - MarketWatch
Nike signs lifetime endorsement deal with LeBron James
Best For Your Brand: The Rewards of Using A Celebrity Endorsement | by Thuzio | Medium
Nike Have Given LeBron James His Own Building, As You Do - GQ Australia
Nike follows Adidas: Ending ties with controversial stars to protect brand image
From Britney & Pepsi to LeBron & Nike: 10 Iconic Celebrity Endorsements
LeBron James Celebrates Son Bronny's Nike Endorsement Deal: 'The Legacy Continues On!!'
LeBron James Apparently Made More Than A Billion Dollars Off Beats By Dre - GQ Australia
Style Notes: LeBron James Signs Lifetime Nike Deal; Gwyneth Paltrow's Goop Pop-Up Store Robbed – The Hollywood Reporter
LeBron's influence on the celebrity high school recruit era
When LeBron James chose Nike in 2003, he gave up $28 million — it could end up making him $1 billion - MarketWatch
The rise of LeBron James | CNN
18-Year Old LeBron James Rejected $110 Million From Reebok And $70 Million From Adidas, And Signed A 7-Year, $90 Million Deal With Nike: "I'm A Nike Guy." - Fadeaway World
LeBron James, Nike, and Liverpool FC Merch Is on the Way
25 Sports Celebrities Who Redefined Athletic Endorsements
The biggest celebrity endorsement deals of all time | lovemoney.com
LeBron James Discusses His First Women's Basketball Shoe, Designed With Nike and Harlem's Fashion Row | Vogue
LeBron James Business Partner: Nike Deal Over $1 Billion